Samsung Spotlights New Technologies In The Bespoke Life 2023 Event

Samsung Electronics Co., Ltd. announced the beginning of a new era for household appliances at Bespoke Life 2023, the third annual showcase of the most recent u

Samsung Appliances, Samsung Smart Homes, Home Appliances, Home Entertainment

Fri Jun 9, 2023 - 12:30

Samsung Spotlights New Technologies In The Bespoke Life 2023 Event

With Commitment To Transform Users Lives Through Sustainability

At Bespoke Life 2023, the third annual showcasing of the most recent improvements to its Bespoke lineup, Samsung Electronics Co., Ltd. heralded the start of a new era for home appliances. The event, which was broadcast live on the Samsung website, newsroom, and YouTube channel, gave viewers a chance to learn how the enlarged Bespoke Life concept of Samsung is improving customers lives through sustainability, connection, and design. Let us have a closer look.

Samsung bespoke(2)


Samsung’s Bespoke Life philosophy was developed on the premise that household appliances are essential to building a more sustainable future. Samsung is revamping every phase of the product lifecycle, from sourcing and manufacture through distribution, use, and recycling, in an effort to cut down on energy use and carbon dioxide (CO2) emissions. Operating a closed-loop recycling facility, putting bioplastic material made from waste oil into the storage baskets of Bespoke refrigerators, and increasing its use of recovered fishing nets are a few examples of the company’s attempts to recycle more resources. After products are created, users receive them in Samsung’s eco-packaging, which started using paper coil and tape in place of plastic tape earlier this year. Samsung keeps adding features that make conserving energy simply in order to promote a more environmentally friendly lifestyle during the product use phase. This is the reason why this year, five new Bespoke appliances—including air conditioners, washers and dryers, dishwashers, and refrigerators—as well as Samsung’s Eco Heating System—will each come equipped with an updated version of SmartThings AI Energy Mode that will soon be accessible in 65 countries.

In addition to supporting lower energy and carbon emissions, Samsung is still actively involved in the fight against microplastic pollution. Samsung and Patagonia have collaborated once more to introduce the Less Microfiber Filter after creating a laundry cycle that may cut microfiber discharge by up to 54% 2. Up to 98%, 3 of microfibers lost throughout laundry cycles can be caught by the Less Microfiber Filter. The filter can assist in reducing up to 132 grammes of microplastic discharge per person per year, which is around eight 500ml plastic bottles when used to wash two kilogrammes of laundry four times each week. In addition to the U.S. and the U.K., other nations will begin to receive the Less Microfiber Filter in the third quarter of this year.

Connected Smart Homes

Bespoke products offer a flawlessly automated home experience, one in which devices learn customers’ usage habits and give personalised automation based on their smart home configuration and lifestyle. Bespoke products combine Samsung’s most recent SmartThings advancements with AI technology. Samsung has stated that it is integrating Wi-Fi compatibility into all new Bespoke appliances and will make connection a norm in all Samsung appliance lineups in the upcoming years to make it simple for customers to enjoy such experiences. In addition, Samsung has announced the release of the Bespoke Jet AI, its most potent 4-cordless stick vacuum and the first in the world to receive an AI verification from UL (Underwriters Laboratories) Solutions. The Bespoke Jet AI provides the performance necessary to thoroughly clean an entire home, combining up to 280W 5 of suction power with a run duration of up to 100 minutes 6 per charge. In order to effectively clean different cleaning environments, including the type of floor, its AI Cleaning Mode 7 monitors brush load and vacuuming air pressure intelligently. It then automatically optimises settings, such as suction power and brush speed 9, to maximise cleaning performance, usage time, and manoeuvrability. A brand-new All-in-One Clean Station is another feature of the vacuum, and it creates a strong spinning cyclone that quickly and efficiently 10 empties the dustbin.


As of this year, consumers in 52 different nations can choose from a total of 15 product categories in the Bespoke range. The opportunity to serve more demands and lifestyles increases with each lineup extension. With the introduction of the Bespoke 4-Door Flex with Family Hub, Samsung is extending its line of bespoke refrigerators in light of this. The 32-inch touchscreen in the Bespoke 4-Door Flex with Family Hub+ is bezel-less, 32 inches larger than the previous generation, and it has even more useful and exciting multitasking features. This year, Samsung not only released the Bespoke AI Washer and Dryer in the United States and Southeast Asia, but it also continued to broaden its personalization possibilities to enable more people to personalise their homes. The company has announced that the limited-edition Bespoke panels created by Italian studio TOILETPAPER and first displayed at Fuorisalone 2023 are now accessible for purchase on as well as at Samsung flagship stores in the U.K., U.S., and Korea.


Related Articles

EROS Group Announces Its Exclusive Partnership With Dreame

A major distributor and retailer in the United Arab Emirates, the Eros Group, today announced a partnership with Dreame, a maker of cutting-edge vacuum cleaners that aim to revolutionise how people clean their homes. Through this partnership, Eros Group will be able to exclusivel...

Read More about EROS Group Announces Its Exclusive Partnership With Dreame

Lenovo Xiaoxin Chair C5 Air Launched

The Lenovo Xiaoxin Ergonomic Chair C5 Air Mesh Version, which was recently unveiled by Lenovo, is currently marketed for sale. It has a number of functions to improve comfort and support during prolonged periods of sitting. The Lenovo Xiaoxin Ergonomic Chair C5 Air Mesh Version i...

Read More about Lenovo Xiaoxin Chair C5 Air Launched

IKEA VINDSTYRKA Smart Air Quality Sensor Launched

The IKEA VINDSTYRKA smart air quality sensor has been recently introduced. The device can gauge the relative concentration of total volatile organic compounds (tVOC), humidity, and temperature in the room it is supposed to set in. Let us dive into more details about it....

Read More about IKEA VINDSTYRKA Smart Air Quality Sensor Launched

Acerpure Eco-Conscious Air Purifiers Launched

Acerpure Inc. unveiled the Acerpure Pro Vero Air Purifier, the first of its kind to feature post-consumer recycled (PCR) materials in the chassis and a nod to the Vero line of environmentally friendly products from its parent company Acer. Acerpure Inc. focuses on creating consum...

Read More about Acerpure Eco-Conscious Air Purifiers Launched

Xiaomi MIJIA Robot 2 Launched

Orders for the brand-new Xiaomi MIJIA Sweeping and Mopping Robot 2 have begun to come in. For improved hygiene and performance, the new Xiaomi product incorporates an autonomous cleaning mechanism for the mop head. Let us dive into more details about this product....

Read More about Xiaomi MIJIA Robot 2 Launched

LG Advanced 2023 Line-Up Of Air Conditioners In UAE Unveiled

As part of the Life is Cool with DUALCOOL promotion, LG Electronics (LG) announced the debut of its most recent air conditioner lineup for 2023 in the UAE. The new air conditioners are made to accommodate the hot, muggy weather that is typical of the UAE and the surrounding area....

Read More about LG Advanced 2023 Line-Up Of Air Conditioners In UAE Unveiled

LG Reveals Their New Brand Identity

The new brand orientation and visual identity, which LG Electronics (LG) revealed, will highlight the value of LG with a more vibrant and youthful appearance across all physical and digital customer touch points. LG outlined the new path for the brand to be adored by customers ac...

Read More about LG Reveals Their New Brand Identity

Hitachi airHome ACs Launched

Johnson Controls-Hitachi Air Conditioning Ltd. has announced a new line of air conditioners. The Hitachi airHome series of air conditioners already has a reputation for quality and inventive design. The new Hitachi airHome series air conditioners which have been recently launched...

Read More about Hitachi airHome ACs Launched

Xiaomi Smart Door Lock M20 Series Introduced

Xiaomi keeps broadening the scope of its offerings. The company does not stop at smartphones. It also works in a wide range of industries, from electric vehicles to toothbrushes. Smart home technology is one such area that Xiaomi is trying to dive into with a variety of products....

Read More about Xiaomi Smart Door Lock M20 Series Introduced

Xiaomi MIJIA Three-Door Refrigerator 213L Launched

A new refrigerator has been introduced in China by the Chinese electronics company Xiaomi. The name of the refrigerator is MIJIA Three-door Refrigerator 213L, and it is anticipated to be a valuable addition to the homes of people who are on the lookout for good home appliances....

Read More about Xiaomi MIJIA Three-Door Refrigerator 213L Launched

Leave a Comment

By clicking the submit button below, I hereby agree to and accept the following Terms and Conditions